US Bicycle Market in 2025: 104 Brands Exit, Shaping a New Competitive Landscape

The US bicycle market has undergone significant changes in recent years, with brand exits and shifting consumer trends affecting the overall industry. In 2025, 104 bicycle/frame brands exited the US market, while 21 others moved away from Direct-to-Consumer (DTC) sales to focus on traditional channels like Independent Bicycle Dealers (IBDs) and custom orders. This marks… Continue reading US Bicycle Market in 2025: 104 Brands Exit, Shaping a New Competitive Landscape

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